![]() ![]() They might employ email genres such as the dialogue genre, which embeds old messages into a new message, and the proposal genre, in which the writer proposes or advocates for a particular course of action.Ī reciprocity exists between individuals and the genres in which they participate. Corporations often use generic forms of communication such as expense forms, business letters, training seminars, and annual shareholders’ meetings. Different communities use different types of genres and thus have different genre repertoires or sets of genres that they routinely enact.6 In academic communities, for example, knowledge production is carried out and documented through the genres of lab reports, grant proposals, conference papers, journal articles, reviews of journal manuscripts, books, and book reviews. If you are a graduate student, you participated in the genre of the personal statement required of graduate-student applications in the U.S., and you may be looking forward to writing your thesis, which is another genre. Weather forecasts, advertisements, instruction manuals, the closing arguments at a criminal trial, travel blogs, websites for presidential candidates, and personal home pages are all genres. Among the genres that are widespread in everyday life are various genres of greetings, farewells, and congratulations. We recognize and participate in multiple genres in our communicative lives. A genre, then, is not simply a set of features that characterizes various rhetorical acts but a set of interdependent features. It is the label for the internal dynamic of the constellation that is formed by the situational, substantive, and stylistic features of the genre.5 Although strategic responses and stylistic choices may appear in isolation in other rhetorical forms, what is distinctive about a genre of rhetoric is the recurrence of the forms together, unified by the same organizing principle. Substantive characteristics are those that constitute the content of the rhetoric, while stylistic characteristics constitute its form.4 The third element of a rhetorical genre, the organizing principle, is the root term or key idea that serves as an umbrella label for the characteristic features of the rhetoric. A genre also contains substantive and stylistic characteristics of the rhetoric-these features constitute the second key element of a generic analysis, and they are the characteristics of the rhetoric chosen by the rhetor to respond to the perceived requirements of particular situations. ![]() Situational requirements, or the perception of conditions in a situation that call for particular kinds of rhetorical responses, constitute the first generic element. and helping to reproduce recurrent situations.”3 If there is a genre of eulogistic discourse, for example, then speeches of eulogy for Eleanor Roosevelt, Mother Teresa, Prince, and soldiers killed in the Iraq War should be similar in major aspects, addressing as they do a similar situation-the death of someone significant or beloved.Ī rhetorical genre is a constellation, fusion, or clustering of three different kinds of elements so that a unique kind of artifact is created. In rhetorical studies, genres are seen as “rhetorical actions based in recurrent situations”2 or “ways of recognizing, responding to. The French word genre “connotes sameness in kind, type, or form”1 and is used to refer to a distinct group, type, class, or category of artifacts that share important characteristics that differentiate it from other groups. The purpose of generic criticism is to understand rhetorical practices, sometimes in different time periods and in different places, by identifying the similarities in rhetorical situations and the rhetoric constructed in response to them. Rather than seeking to discover how one situation affects one particular rhetorical act, the generic critic seeks to discover commonalities in rhetorical patterns across recurring situations. Generic criticism is rooted in the assumption that certain types of situations provoke similar needs and expectations in audiences and thus call for particular kinds of rhetoric.
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